
LIVING BEAUTY
L'Oréal Paris
I’ve worked with L’Oréal Paris for nearly 10 years, leading creative across campaigns, product launches, social content, and brand storytelling. As a mass-market beauty brand with huge global reach, the work demands clarity, pace, and impact — often delivered fast and at scale. My role has been to shape the ideas, visuals, and messaging that keep the brand sharp, relevant, and recognisable across every touchpoint.













